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Lifeline Tasmania website
Project type
brand and customer research, website design, marketing collateral, accessibility review
Creative Lead
Art Direction, UX/UI/ website design, Discovery Lead, Illustration, Content Creation, Project Management.
I consulted with the team at Lifeline Tasmania, contributing to enhancing their website for immediate assistance during critical moments and raising awareness about their brand and their vital services. In this endeavour, I made informed recommendations and identified opportunities for improvement from pain points experienced by current users. The result was a more accessible digital and brand experience, fostering a user-friendly environment for those seeking help during challenging times.