Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Concentrix Catalyst Marketing Collateral
Project type
Print marketing collateral, digital marketing collateral, business cards.
In the wake of the rebrand that transitioned Concentrix Tigerspike into Concentrix Catalyst, a series of branded assets was meticulously crafted.
Given the brand's core emphasis on sustainability, I explored the eco-friendly alternative of digital e-cards, steering away from traditional printed business cards. After the local success of these digital e-cards this initiative was rolled out globally across the organisation proving to be a cost-effective solution.
In tandem with this initiative, I extended I also designed pull-up banners. These banners, aligned seamlessly with the style of the e-cards and in adherence to the Concentrix Catalyst brand guidelines, were devised for deployment at various corporate events.